From the acquisition of IndexTools, Yahoo! Web Analytics is born!
Yahoo! Web Analytics is an enterprise site analytics tool that provides real-time insight into visitor behavior on your website. With powerful and flexible tools and dashboards, Yahoo! Web Analytics helps online marketers and website designers enhance the visitor experience, increase sales and reduce marketing costs.
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interesting. i wonder how this'll compete with all the other analytics sites, and if it'll be available for personal use.
I sure hope it is free. Does that mean Yahoo will have its own PageRank link program?
Yahoo is trying hard in the online advertising space....but Google is still by far the leader. But this looks like a good acquisition. Personalized ads are more targeted and have a better chance of attracting hits. Still capturing and predicting user behaviour is like reading ones mind...mathematical models still need a lot of improvement to be able to do it well.
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